In the past Nollywood directors and movie producers complained of piracy and losing money invested in the production of their movies. They claimed it was one of the major reasons behind extremely low budget movies and poor production.
Piracy is still massively hitting the industry hard but the story is gradually changing. With the rebirth of the Nigerian cinemas, movie producers are now smiling to the bank.
The Nigerian cinemas was unproductive for many years until people started to invest in it once again. Silverbird was in the forefront with others like Filmone joining the vanguard. Today the story is different with producers investing huge amount of money into the production and expecting to make back their money and not run at a loss.
Movies like Half Of A Yellow Sun, Kunle Afolayan’s October 1, Ije and many others have shown that investing in good production in conjunction with the cinemas is very profitable. Only recently, the movie 30 Days in Atlanta produced by comedian AY grossed N76 million in few weeks making it the Nollywood movie that has made the highest money ever. This is just the begining, the future of Nigerian cinemas is bright.